{"product_id":"9780230120624","title":"All Eyes East: Lessons from the Front Lines of Marketing to China's Youth","description":"\u003ch1\u003eAll Eyes East: Lessons from the Front Lines of Marketing to China's Youth\u003c\/h1\u003e \u003ch2\u003eBergstrom, M.\u003c\/h2\u003e \u003cp\u003eAll Eyes East: How Chinese Youth will Revolutionize Global Marketing provides brands looking to capitalize on this new world order with the insight they need to understand and capture the world's most powerful audience. Bergstrom provides insights into Chinese youth, revealing what makes them unique from their counterparts around the world.\u003c\/p\u003e \u003ch3\u003eDetails\u003c\/h3\u003e \u003cp\u003ePublished by: Palgrave Macmillan\u003c\/p\u003e \u003cp\u003ePublication Date: 2012-04-03\u003c\/p\u003e \u003cp\u003eFormat: Hardcover\u003c\/p\u003e \u003cp\u003eISBN-13: 9780230120624\u003c\/p\u003e \u003cp\u003eDOI: 10.1007\/978-0-230-39368-4\u003c\/p\u003e \u003cp\u003eDimensions: 235cm x155cm\u003c\/p\u003e \u003cp\u003ePages: 237\u003c\/p\u003e ","brand":"Palgrave Macmillan US","offers":[{"title":"Default Title","offer_id":47442960973964,"sku":"9780230120624","price":44.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9780230120624.jpg?v=1775916732","url":"https:\/\/lateknightbooks.com\/products\/9780230120624","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}