PR- A Persuasive Industry?: Spin, Public Relations and the Shaping of the Modern Media

Morris, T.; Goldsworthy, S.

Public relations is a big and rapidly growing industry, with annual growth rates of 20-30%. It spans the worlds of business, politics and culture, sport and entertainment. PR is everywhere. And yet, though it is much talked about it is little analyzed.

Details

Published by: Palgrave Macmillan

Publication Date: 2008-10-06

Format: Hardcover

ISBN-13: 9780230205840

DOI: 10.1057/9780230594852

Dimensions: 235cm x155cm

Pages: 204