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Scenario Thinking: Practical Approaches to the Future
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Scenario Thinking: Practical Approaches to the Future
Wright, G.; Cairns, G.
Presents new methods in scenario thinking, based on a mix of high-level research and top-level consultancy experience. The authors describe the logical bases of a range of scenario methods and provide detailed 'road maps' on how to implement them - together with practical examples of their application.
Details
Published by: Palgrave Macmillan
Publication Date: 2011-05-03
Format: Hardcover
ISBN-13: 9780230271562
DOI: 10.1057/9780230306899
Dimensions: 216cm x140cm
Pages: 192