Making Customer Satisfaction Happen

McNealy, R.M.

This book provides the focus for an organisation's Total Quality Management process; the achievement of `world-class' customer satisfaction. The book draws exclusively from actual case studies of world leading companies.

Details

Published by: Springer

Publication Date: 1994-09-30

Format: Hardcover

ISBN-13: 9780412589201

DOI:

Dimensions: 234cm x156cm

Pages: 192