{"product_id":"9780470058862","title":"Applied Data Mining for Business and Industry","description":"\u003ch1\u003eApplied Data Mining for Business and Industry\u003c\/h1\u003e\u003ch3\u003ePaolo Giudici | Silvia Figini\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003eMathematics \/ Probability \u0026amp; Statistics \/ General\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003eThe increasing availability of data in our current, information overloaded society has led to the need for valid tools for its modelling and analysis. Data mining and applied statistical methods are the appropriate tools to extract knowledge from such data. This book provides an accessible introduction to data mining methods in a consistent and application oriented statistical framework, using case studies drawn from real industry projects and highlighting the use of data mining methods in a variety of business applications.  \u003cul\u003e \u003cli\u003eIntroduces data mining methods and applications.\u003c\/li\u003e \u003cli\u003eCovers classical and Bayesian multivariate statistical methodology as well as machine learning and computational data mining methods.\u003c\/li\u003e \u003cli\u003eIncludes many recent developments such as association and sequence rules, graphical Markov models, lifetime value modelling, credit risk, operational risk and web mining.\u003c\/li\u003e \u003cli\u003eFeatures detailed case studies based on applied projects within industry.\u003c\/li\u003e \u003cli\u003eIncorporates discussion of data mining software, with case studies analysed using R.\u003c\/li\u003e \u003cli\u003eIs accessible to anyone with a basic knowledge of statistics or data analysis.\u003c\/li\u003e \u003cli\u003eIncludes an extensive bibliography and pointers to further reading within the text.\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003ci\u003eApplied Data Mining for Business and Industry, 2nd edition\u003c\/i\u003e is aimed at advanced undergraduate and graduate students of data mining, applied statistics, database management, computer science and economics. The case studies will provide guidance to professionals working in industry on projects involving large volumes of data, such as customer relationship management, web design, risk management, marketing, economics and finance.\u003c\/p\u003e\n\u003c\/div\u003e\u003cdiv\u003e \u003cb\u003ePaolo Giudici\u003c\/b\u003e Department of Economics and Quantitative Methods, University of Pavia, A lecturer in data mining, business statistics, data analysis and risk management, Professor Giudici is also the director of the data mining laboratory. He is the author of around 80 publications, and the coordinator of 2 national research grants on data mining, and local coordinator of a European integrated project on the topic. He was the sole author of the first edition of this book, which has been translated into both Italian and Chinese. He is also one of the Editors of Wiley's Series in Computational Statistics. \u003cp\u003e\u003cb\u003eSilvia Figini\u003c\/b\u003e, Ms Figini has worked for 2 years for the Competence centre for data mining analysis and business intelligence at SAS Milan. She is currently completing a PhD in statistics, and already has a collection of publications to her name\u003c\/p\u003e\n\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e02 June 2009\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9780470058862\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003eHardback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePage Count: \u003c\/td\u003e\n\u003ctd\u003e272\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeight (oz): \u003c\/td\u003e\n\u003ctd\u003e19.0\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":44383734104204,"sku":"9780470058862","price":162.85,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9780470058862.jpg?v=1780239817","url":"https:\/\/lateknightbooks.com\/products\/9780470058862","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}