{"product_id":"9780470554999","title":"The Cornell School of Hotel Administration on Hospitality Cutting Edge Thinking and Practice","description":"\u003ch1\u003eThe Cornell School of Hotel Administration on Hospitality\u003c\/h1\u003e\u003ch2\u003eCutting Edge Thinking and Practice\u003c\/h2\u003e\u003ch3\u003eMichael C. Sturman | Jack B. Corgel | Rohit Verma\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003eBusiness \u0026amp; Economics \/ Customer Relations\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003e\n\u003cp\u003eThis cutting edge and comprehensive book—with contributions from the star faculty of Cornell University's School of Hotel Administration—offers the latest thinking on the best practices and strategies for hospitality management. A must for students and professionals seeking to enter or expand their reach in the hospitality industry, The Cornell School of Hotel Administration on Hospitality delivers the authoritative advice you need to:\u003c\/p\u003e \u003cul\u003e \u003cli\u003e \u003cp\u003eDevelop and manage a multinational career and become a leader in the hospitality industry\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eMaximize profits from franchise agreements, management contracts, and leases\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eUnderstand and predict customer choices, and motivate your staff to provide outstanding service\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eManage hospitality businesses and the real estate underlying the businesses\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eControl costs, coordinate branding strategy, and manage operations across multiple locations\u003c\/p\u003e \u003c\/li\u003e \u003c\/ul\u003e\n\u003c\/div\u003e\u003cdiv\u003e  \u003cb\u003eMichael C. Sturman\u003c\/b\u003e is a Professor of Management and the Kenneth and Marjorie Blanchard Professor of Human Resources at Cornell University's School of Hotel Administration. His current research focuses on the impact of human resource management on organizational performance and other job performance issues. He has written over one hundred articles, and is coauthor of Managing Quality Service in Hospitality: How Organizations Achieve Excellence in the Guest Experience.  \u003cp\u003e\u003cb\u003eJack B. Corgel\u003c\/b\u003e is a full professor at the School of Hotel Administration and served as the first director of the school's Center for Hospitality Research. He consults with PKF Hospitality Research, where he helps develop new products for the hotel industry based on property-level financial performance.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eRohit Verma\u003c\/b\u003e is a Professor of Service Operations Management at the School of Hotel Administration, and also serves as the Executive Director for the Center for Hospitality Research (CHR). He has published over fifty articles in prestigious business journals, written numerous CHR research reports, and routinely presents at major industry con-ferences. He is coauthor of Operations and Supply Chain Management for the 21st Century.\u003c\/p\u003e\n\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e26 April 2011\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9780470554999\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003eHardback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePage Count: \u003c\/td\u003e\n\u003ctd\u003e512\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeight (oz): \u003c\/td\u003e\n\u003ctd\u003e26.4\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":44384084918412,"sku":"9780470554999","price":40.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9780470554999.jpg?v=1780197493","url":"https:\/\/lateknightbooks.com\/products\/9780470554999","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}