{"product_id":"9780471115670","title":"Teleselling A Self-Teaching Guide","description":"\u003ch3\u003eWiley Self-Teaching Guides\u003c\/h3\u003e\u003ch1\u003eTeleselling\u003c\/h1\u003e\u003ch2\u003eA Self-Teaching Guide\u003c\/h2\u003e\u003ch3\u003eJames D. Porterfield\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003eBusiness \u0026amp; Economics \/ Sales \u0026amp; Selling \/ General\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003eDiscover the best techniques to maximize your sales\u003cbr\u003e \u003cbr\u003e Here is a proven, detailed selling system that gives you the toolsyou need to improve your sales results. Written by Jim Porterfield,an experienced marketing consultant, this accessible andeasy-to-follow guide shows you how to grab your listener'sattention over the phone--and effectively close the deals youwant.\u003cbr\u003e \u003cbr\u003e Fully updated to reflect the latest research about what reallyworks for telesellers, Teleselling is packed with examples, tips,and exercises that will help you:\u003cbr\u003e * Design your own successful selling plan based on your strengthsand abilities\u003cbr\u003e * Establish a call strategy\u003cbr\u003e * Capture--and keep--a customer's undivided attention\u003cbr\u003e * Develop techniques to improve your listening skills\u003cbr\u003e * Decide when and how to ask for the order\u003cbr\u003e * Close the deal\u003cbr\u003e \u003cbr\u003e Covering the ABCs of selling by phone, Teleselling will put you onthe right path to better results and increased sales success.\u003c\/div\u003e\u003cdiv\u003e JAMES D. PORTERFIELD is Academic Program Director of Penn State's Certificate in Marketing Program. He is former director of marketing for the New York Institute of Finance, and served as vice president of Sales and Marketing for SMC Publications Marketing group, one of the largest direct-selling organizations for the magazine industry in the United States.\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e12 April 1996\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9780471115670\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003ePaperback \/ softback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePage Count: \u003c\/td\u003e\n\u003ctd\u003e240\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeight (oz): \u003c\/td\u003e\n\u003ctd\u003e14.64\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":44314627735692,"sku":"9780471115670","price":22.46,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9780471115670.jpg?v=1780170968","url":"https:\/\/lateknightbooks.com\/products\/9780471115670","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}