This book presents two recently developed knowledge areas that can significantly improve the management and the performance of business enterprise: System Science and Cybernetics and Key Performance Areas. Included in this book are advanced (and evolving) methods and technologies for planning and budgeting, creating and keeping customers, quality and productivity, innovation, improving organization capability, sustainability in the company's social and ecological environments, and profitability-all integrated with this new viable systems model and system thinking.

After a management career in industry, William F. Christopher, MS, is now President of The Management Innovations Group and its literary agency. He has worked with more than 100 businesses in sixteen countries to improve their results in such areas as marketing and sales, new technology development, planning and budgeting, management reporting, and profitability. Mr. Christopher is the author of ten management books as well as numerous articles published in leading business and professional publications. He is a Fellow of the World Academy of Productivity Science.