{"product_id":"9780745639833","title":"Promotional Cultures The Rise and Spread of Advertising, Public Relations, Marketing and Branding","description":"\u003ch1\u003ePromotional Cultures\u003c\/h1\u003e\u003ch2\u003eThe Rise and Spread of Advertising, Public Relations, Marketing and Branding\u003c\/h2\u003e\u003ch3\u003eAeron Davis\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003eSocial Science \/ Media Studies\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003e\n\u003cp\u003eIn the twenty-first century, promotion is everywhere and everything has become promotable: everyday goods and organizations, people and ideas, cultures and futures. This engaging book looks at the rise of advertising, public relations, branding, marketing and lobbying, and explores where our promotional times have taken us.\u003c\/p\u003e \u003cp\u003e\u003ci\u003ePromotional Cultures\u003c\/i\u003e documents how the professions and practices of promotion have interacted with and reshaped so much in our world, from commodities, celebrities and popular culture to politics, markets and civil society. It offers a mix of historical accounts, social theory and documented case studies, including haute couture fashion, Apple Inc., Hollywood film, Jennifer Lopez, the Occupy movement, Barack Obama’s election campaigns, news production and the 2008 financial crisis. Together, these show how promotional culture may be recorded, understood and interpreted.\u003c\/p\u003e \u003cp\u003e\u003ci\u003ePromotional Cultures\u003c\/i\u003e will appeal to students and scholars of media and culture, sociology, politics, anthropology, social and industrial history.\u003c\/p\u003e\n\u003c\/div\u003e\u003cdiv\u003e Aeron Davis is professor of political communication at Goldsmiths, University of London. He has investigated communication at Westminster, the London Stock Exchange, amongst the major political parties and across the trade union movement. Along the way he has interviewed close to 300 high-profile individuals employed in journalism, public relations, politics, business, finance, NGOs and the civil service. He has published on each of these topics in journals and edited collections and is the author of \u003ci\u003ePublic Relations Democracy\u003c\/i\u003e (MUP, 2002), \u003ci\u003eThe Mediation of Politics\u003c\/i\u003e (Routledge, 2007), and \u003ci\u003ePolitical Communication and Social Theory\u003c\/i\u003e (Routledge, 2010).\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e17 July 2013\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003ePolity Press\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003ePolity\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9780745639833\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003ePaperback \/ softback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePage Count: \u003c\/td\u003e\n\u003ctd\u003e216\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeight (oz): \u003c\/td\u003e\n\u003ctd\u003e14.72\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Polity Press","offers":[{"title":"Default Title","offer_id":44379947270284,"sku":"9780745639833","price":27.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9780745639833.jpg?v=1780168274","url":"https:\/\/lateknightbooks.com\/products\/9780745639833","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}