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The Innovation Equation

The Innovation Equation Building Creativity and Risk-Taking in Your Organization

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The Innovation Equation

Building Creativity and Risk-Taking in Your Organization

Jacqueline Byrd | Paul Lockwood Brown

Business & Economics / General

A Step-by-Step Guide for Building Innovative Capacity in Organizations

"Practical in so many ways, this book should top your reading chart if you are at all interested in the business of being more innovative-- or coaching others. I use the term -- business because innovation is no longer a soft skill, but one that drives organizational success."
-- Dr. Mitchell Kusy, coauthor of Fast Forward Leadership



This definitive guide for building innovative capacity in organizations teaches you how to create an environment that fosters creativity, innovation, and risk taking. Based on the work of Richard E. Byrd, a pioneer in the field of organization development, this book includes an assessment tool for determining what drives creativity and risk taking and offers a four-step process for building innovative capacity in individuals.

Jacqueline Byrd, Ph.D. is president of the Richard Byrd Company, a Minneapolis-based management consulting firm that serves clients worldwide. Her clients have included Alliant Techsystems, Cargill, Caterpiller Paving Products, Ecolab, HealthPartners & Regions Hospital, Pentair, 3M, and the University of Minnesota. She is also the brain behind Creatrix, an innovation of the Byrd Company.

Paul Lockwood Brown has been with the Creatrix team, an innovation of the Richard Byrd Company, since its inception.


Publication Date: 02 September 2002
Publisher: Wiley
Imprint: Pfeiffer
ISBN-13: 9780787962500
Format: Paperback / softback
Page Count: 224
Weight (oz): 15.12

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