{"product_id":"9780787965020","title":"Made Possible By Succeeding with Sponsorship","description":"\u003ch1\u003eMade Possible By\u003c\/h1\u003e\u003ch2\u003eSucceeding with Sponsorship\u003c\/h2\u003e\u003ch3\u003ePatricia Martin\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003eBusiness \u0026amp; Economics \/ Nonprofit Organizations \u0026amp; Charities \/ General\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003e\n\u003ci\u003eMade Possible By\u003c\/i\u003e is a step-by-step guide to securing successful, sustainable corporate sponsorships that will provide financial stability, increased visibility, and help your nonprofit achieve its mission. Sponsorship expert Patricia Martin walks you through every phase of the process and shows how to assess what it will take to get your organization prepared for success. \u003ci\u003eMade Possible By\u003c\/i\u003e gives you the information and tools you need to  \u003cul\u003e \u003cli\u003eGet organizational buy-in\u003c\/li\u003e \u003cli\u003eApproach potential partners\u003c\/li\u003e \u003cli\u003ePrepare a winning proposal\u003c\/li\u003e \u003cli\u003eNegotiate contracts\u003c\/li\u003e \u003cli\u003eReport results\u003c\/li\u003e \u003cli\u003eBuild long-term equity\u003c\/li\u003e \u003cli\u003eEvaluate the success of the relationship\u003c\/li\u003e \u003c\/ul\u003e\n\u003c\/div\u003e\u003cdiv\u003e Patricia Martin is founder and president of LitLamp Communications Group, a marketing firm that counsels clients who need to forge and manage high-performance alliances, including sponsorships.  Martin is a popular speaker and workshop leader on topics related to sponsorship and marketing alliances. \u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e12 November 2003\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003eJossey-Bass\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9780787965020\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003ePaperback \/ softback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePage Count: \u003c\/td\u003e\n\u003ctd\u003e160\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeight (oz): \u003c\/td\u003e\n\u003ctd\u003e18.18\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":44378460061836,"sku":"9780787965020","price":40.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9780787965020_c1eda35e-99fc-4e07-892a-c3d728238710.jpg?v=1780198164","url":"https:\/\/lateknightbooks.com\/products\/9780787965020","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}