Using Focus Groups in Research
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Continuum Research Methods
Using Focus Groups in Research
Lia Litosseliti
Education / General
Focus Groups are often under-used as a valuable tool for research. This practical and extremely well-written guide offers advice on: * planning and organising focus groups * what types of questions to use* the limitations and advantages of using these groups as research methods* collecting the data at group sessions* how to analyse the data produced
| Publication Date: | 01 December 2003 |
| Publisher: | Bloomsbury Academic |
| Imprint: | Continuum |
| ISBN-13: | 9780826464729 |
| Format: | Paperback softback |
| Page Count: | 104 |
| Weight (oz): | 5.12 |