{"product_id":"9780857081421","title":"SuperBusiness How I Started SuperJam from My Gran's Kitchen","description":"\u003ch1\u003eSuperBusiness\u003c\/h1\u003e\u003ch2\u003eHow I Started SuperJam from My Gran's Kitchen\u003c\/h2\u003e\u003ch3\u003eFraser Doherty\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003eBusiness \u0026amp; Economics \/ General\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003e\"Fraser gives hope to anyone who ever dreamed of selling to a wider market\"\u003cbr\u003e —\u003cb\u003eLorraine Kelly\u003c\/b\u003e  \u003cp\u003e\"You have a great story to tell\"\u003cbr\u003e \u003cb\u003e—Gordon Brown\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\"Fraser is an exciting young entrepreneur with an amazing story. His jams taste really fantastic too!\"\u003cbr\u003e \u003cb\u003e—Duncan Bannatyne\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eAt just 14 years old, \u003cb\u003eFraser Doherty\u003c\/b\u003e was selling jars of homemade jam to his neighbours. A few years later, SuperJam was flying off the shelves of the world's largest supermarket chains.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eSuperBusiness\u003c\/b\u003e tells how he transformed a hobby into a much-loved brand, selling millions of jars along the way. Fraser explains how he did it – from his own kitchen table, without huge investment – and how you too, can come up with a killer idea, build a brand, make money, and do good in your community.\u003c\/p\u003e \u003cp\u003eThose crazy business ideas really can grow into something amazing and life changing. If this story doesn't inspire you to start your adventure, nothing will.\u003c\/p\u003e\n\u003c\/div\u003e\u003cdiv\u003e \u003cb\u003eFraser Doherty\u003c\/b\u003e, named one of the '30 under 30' entrepreneurs in the world by \u003ci\u003eInc Magazine\u003c\/i\u003e, is one of the UK's most successful young entrepreneurs. His company, SuperJam, started as a hobby in his Gran's tiny kitchen in Scotland and has grown to become an ionic brand and a phenomenally successful company. Fraser has also established a charity, The SuperJame Tea Parties, for elderly people who live alone or in care.\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e23 May 2011\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003eCapstone\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9780857081421\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003ePaperback \/ softback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePage Count: \u003c\/td\u003e\n\u003ctd\u003e208\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeight (oz): \u003c\/td\u003e\n\u003ctd\u003e6.4\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":44381055254668,"sku":"9780857081421","price":19.8,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9780857081421.jpg?v=1780181884","url":"https:\/\/lateknightbooks.com\/products\/9780857081421","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}