{"product_id":"9781118302705","title":"Successful Online Start-Ups For Dummies","description":"\u003ch1\u003eSuccessful Online Start-Ups For Dummies\u003c\/h1\u003e\u003ch3\u003eStefan Korn\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003eBusiness \u0026amp; Economics \/ Entrepreneurship\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003e\n\u003cb\u003eThe how-to guide to starting, funding, running, and exiting a successful online business in less than three months\u003c\/b\u003e  \u003cp\u003eGetting a thriving online enterprise up and running takes more than just a good idea. It involves building a website, developing it into a viable business, maintaining cash flow, hiring a staff, and much more. The task can seem daunting, but \u003ci\u003eSuccessful Online Start-Ups For Dummies\u003c\/i\u003e is here to help, showing prospective entrepreneurs how to develop a sound business plan, set up a proper company structure, and attract investment\/funding in less than three months.\u003c\/p\u003e \u003cp\u003eMany entrepreneurs have a great idea and the technical know-how to get a website up and running, but forget that it's a business that requires capital, management and continual growth. \u003ci\u003eSuccessful Online Start-Ups For Dummies\u003c\/i\u003e teaches new start-ups how to get \"investment ready\" and attract the right backers in a very competitive market, giving readers the specific know-how to keep their business running—or how to turn it over quickly and profitably so they can move onto their next start-up or retire.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eGives budding entrepreneurs everything they need to build and sell a profitable online business\u003c\/li\u003e \u003cli\u003eTopics covered include \"bootstrapping,\" common mistakes and missed opportunities at every step of the start-up business cycle, achieving rapid but sustainable growth, attracting the attention of investors and mentors, market validation, and much more\u003c\/li\u003e \u003cli\u003eIncludes content specially tailored for readers in Australia and New Zealand, including details on all the major incubator events and start-up workshops in both countries\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eA great idea isn't enough to achieve real business success, making \u003ci\u003eSuccessful Online Start-Ups For Dummies\u003c\/i\u003e the potential difference between personal financial disaster and a comfortable early retirement.\u003c\/p\u003e\n\u003c\/div\u003e\u003cdiv\u003e  \u003cb\u003eStefan Korn\u003c\/b\u003e is an internet entrepreneur and co-founder of WebFund—a successful private investment firm for online start-ups. WebFund runs an accelerator program that trains web entrepreneurs and helps them get their start-ups in the best position to pitch to investors within three months.\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e08 October 2012\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003eFor Dummies\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9781118302705\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003ePaperback \/ softback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePage Count: \u003c\/td\u003e\n\u003ctd\u003e304\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeight (oz): \u003c\/td\u003e\n\u003ctd\u003e0.01\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":44348222406796,"sku":"9781118302705","price":24.29,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9781118302705_9d42fb8e-7b69-481b-8555-c14f59164cdc.jpg?v=1780103492","url":"https:\/\/lateknightbooks.com\/products\/9781118302705","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}