{"product_id":"9781118427330","title":"Essential Principles for Fundraising Success An Answer Manual for the Everyday Challenges of Raising Money","description":"\u003ch1\u003eEssential Principles for Fundraising Success\u003c\/h1\u003e\u003ch2\u003eAn Answer Manual for the Everyday Challenges of Raising Money\u003c\/h2\u003e\u003ch3\u003eG. Douglass Alexander | Kristina J. Carlson\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003eBusiness \u0026amp; Economics \/ Nonprofit Organizations \u0026amp; Charities \/ Fundraising \u0026amp; Grants\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003e\n\u003ci\u003eEssential Principles for Fundraising Success\u003c\/i\u003e is a single-source, easy-access guide that offers answers to the most commonly asked questions posed by  professional fundraisers and volunteers. Organized in a clear, easy-to-use question and answer format, \u003ci\u003eEssential Principles for Fundraising Success\u003c\/i\u003e takes on the challenges that arise daily in the ongoing, high-pressured business of raising money. In this book, G. Douglass Alexander and Kristina Carlson (the founders of the successful Internet-based, fundraising consulting firm FundraisingINFO) offer insight from their combined forty-six years of experience working with thousands of nonprofit organizations. Based on the enduring principles of fundraising, this important resource shows how to master the three mainstays of fundraising—developing a case statement, creating a campaign strategy, and securing big gifts. \u003ci\u003eEssential Principles for Fundraising Success\u003c\/i\u003e also offers creative, out-of-the-box solutions for convincing reluctant board members and other stakeholders to follow proven, effective fundraising strategies\u003c\/div\u003e\u003cdiv\u003e \u003cb\u003eG. Douglass Alexander\u003c\/b\u003e is chairman of Alexander Haas Martin \u0026amp; Partners, Inc., one of the nation's leading fundraising consulting firms, and chairman of FundraisingINFO.com. Alexander is also the chairman of MaGIC (Major Gifts Identification and Consulting), a database research firm that provides computerized screening. \u003cp\u003e\u003cb\u003eKristina J. Carlson\u003c\/b\u003e, CFRE, is president of FundraisingINFO.com, an Internet-based fundraising consulting company.\u003c\/p\u003e\n\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e03 October 2005\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003eJossey-Bass\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9781118427330\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003ePaperback \/ softback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePage Count: \u003c\/td\u003e\n\u003ctd\u003e206\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeight (oz): \u003c\/td\u003e\n\u003ctd\u003e12.98\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":44314375323788,"sku":"9781118427330","price":34.2,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9781118427330_683346c0-af4f-429c-80cf-5a07c1b76eb9.jpg?v=1780111792","url":"https:\/\/lateknightbooks.com\/products\/9781118427330","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}