Originally published by Stevenson, Inc., this practical resource provides libraries with tips, techniques, and best practices to plan and execute effective fundraising events. In addition to step-by-step procedures, this resource also provides useful checklists and worksheets as well as fundraising event profiles used by various libraries to generate needed funds.

Important topics covered include:

• Fundraising essentials
• Checklist guide for planning a gala
• Key questions for first-time events
• Budget saving tips
• Annual special events
• Effective silent auctions
• Event sponsors
• Boosting sponsorship revenue
• Press releases
• Documenting events
• Catering
• Guest engagement
• Post-event follow-up
• Event evaluation
• Marketing and promotion

Scott C. Stevenson is the editor of Fundraising for Libraries: How to Plan Profitable Special Events, published by Wiley.