{"product_id":"9781118691526","title":"Social Media and Communications Technology Essential Strategies for Nonprofits and Associations","description":"\u003ch3\u003eNonprofit Communications Report\u003c\/h3\u003e\u003ch1\u003eSocial Media and Communications Technology\u003c\/h1\u003e\u003ch2\u003eEssential Strategies for Nonprofits and Associations\u003c\/h2\u003e\u003ch3\u003eScott C. Stevenson\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003eBusiness \u0026amp; Economics \/ Nonprofit Organizations \u0026amp; Charities \/ General\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003e\n\u003cp\u003eSocial media has become a must for organizations to master in order to be successful. Originally published by Stevenson, Inc., this practical resource provides nonprofit leaders and professionals with strategies to harness the power of social media to support their causes and organizations. It’s filled with interaction techniques and examples from a variety of nonprofits.\u003c\/p\u003e \u003cp\u003eImportant topics include:\u003c\/p\u003e \u003cul\u003e \u003cli\u003eFacebook essentials\u003c\/li\u003e \u003cli\u003eProfessional networking\u003c\/li\u003e \u003cli\u003eTwitter benefits\u003c\/li\u003e \u003cli\u003ePress releases and media blogs\u003c\/li\u003e \u003cli\u003eBlogs\u003c\/li\u003e \u003cli\u003eYouTube\u003c\/li\u003e \u003cli\u003eVideos and marketing\u003c\/li\u003e \u003cli\u003eSocial media guidelines\u003c\/li\u003e \u003cli\u003eOnline tools\u003c\/li\u003e \u003cli\u003eMobile applications\u003c\/li\u003e \u003cli\u003eSocial networking and special events\u003c\/li\u003e \u003cli\u003eVirtual meetings\u003c\/li\u003e \u003cli\u003eWeb-based communication options\u003c\/li\u003e \u003cli\u003eVirtual memberships\u003c\/li\u003e \u003cli\u003eLanding pages\u003c\/li\u003e \u003cli\u003eOutreach to a younger demographic\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003ci\u003ePlease note that some content featured in the original version of this title has been removed in this published version due to permissions issues.\u003c\/i\u003e\u003c\/p\u003e\n\u003c\/div\u003e\u003cdiv\u003e  \u003cp\u003eScott C. Stevenson is the editor of Social Media and Communications Technology: Essential Strategies for Nonprofits and Associations, published by Wiley. \u003c\/p\u003e\n\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e13 May 2013\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003eJossey-Bass\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9781118691526\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003ePaperback \/ softback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePage Count: \u003c\/td\u003e\n\u003ctd\u003e52\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeight (oz): \u003c\/td\u003e\n\u003ctd\u003e5.17\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":44310411083916,"sku":"9781118691526","price":62.96,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9781118691526_4f201d7b-cf6e-476a-b895-02d74bbb65d7.jpg?v=1780193471","url":"https:\/\/lateknightbooks.com\/products\/9781118691526","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}