{"product_id":"9781118832523","title":"A Scientific Approach to Writing for Engineers and Scientists","description":"\u003ch3\u003eIEEE PCS Professional Engineering Communication Series\u003c\/h3\u003e\u003ch1\u003eA Scientific Approach to Writing for Engineers and Scientists\u003c\/h1\u003e\u003ch3\u003eRobert E. Berger\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003eTechnology \u0026amp; Engineering \/ Engineering\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003e\n\u003cp\u003e\u003cb\u003eA SCIENTIFIC APPROACH TO WRITING\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eTechnical ideas may be solid or even groundbreaking, but if these ideas cannot be clearly communicated, reviewers of technical documents—e.g., proposals for research funding, articles submitted to scientific journals, and business plans to commercialize technology—are likely to reject the argument for advancing these ideas.\u003c\/p\u003e \u003cp\u003eThe problem is that many engineers and scientists, entirely comfortable with the logic and principles of mathematics and science, treat writing as if it possesses none of these attributes. The absence of a systematic framework for writing often results in sentences that are difficult to follow or arguments that leave reviewers scratching their heads.\u003c\/p\u003e \u003cp\u003eThis book fixes that problem by presenting a “scientific” approach to writing that mirrors the sensibilities of scientists and engineers, an approach based on an easily-discernable set of principles. Rather than merely stating rules for English grammar and composition, this book explains the reasons behind these rules and shows that good reasons can guide every writing decision.\u003c\/p\u003e \u003cp\u003eThis resource is also well suited for the growing number of scientists and engineers in the U.S. and elsewhere who speak English as a second language, as well as for anyone else who just wants to be understood.\u003c\/p\u003e\n\u003c\/div\u003e\u003cdiv\u003e  \u003cp\u003e\u003cb\u003eROBERT E. BERGER, P\u003csmall\u003eH\u003c\/small\u003eD,\u003c\/b\u003e brings a unique set of experiences to the subject of writing. In addition to his training as a scientist, he has edited thousands of research proposals, technical topics in solicitations for such proposals, abstracts of winning proposals, and commercialization plans for converting technology to businesses.\u003c\/p\u003e\n\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e30 June 2014\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003eWiley-IEEE Press\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9781118832523\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003ePaperback \/ softback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePage Count: \u003c\/td\u003e\n\u003ctd\u003e246\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeight (oz): \u003c\/td\u003e\n\u003ctd\u003e12.64\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":44312995823756,"sku":"9781118832523","price":51.26,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9781118832523.jpg?v=1780171882","url":"https:\/\/lateknightbooks.com\/products\/9781118832523","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}