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Innovation is sweeping the globe at breakneck speed, and emerging markets are where tremendous growth and opportunity reside. Jerry Haar and Ricardo Ernst delve into the forces and drivers that shape innovation in emerging markets and present case studies, along with a summation of the key features and outlook for innovation over the next decade.
Published by: Palgrave Macmillan
Publication Date: 2016-05-12
Format: Hardcover
ISBN-13: 9781137480286
DOI: 10.1057/9781137480293
Dimensions: 216cm x140cm
Pages: 307