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This book addresses the convergence of public administration and business management concepts in public management processes. As well as policy and reform issues, readings deal with how business concepts and techniques may be practically applied to public sector activities. There are chapters on quality; marketing; model building; competitive tendering; cost benefit analysis; social accounting; pay and motivation; and stress management. It includes a case study of the recent 'crisis' in the NHS that challenges conventional accounts and the wisdom of current reforms.
Published by: Palgrave Macmillan
Publication Date: 1992-01-01
Format: Paperback
ISBN-13: 9781349114757
DOI: 10.1007/978-1-349-11473-3
Dimensions: 216cm x140cm
Pages: 332