Corporate Social Responsibility: Balancing Tomorrow's Sustainability and Today's Profitability

Hawkins, D.

Many companies recognize the importance of corporate social responsibility, but seek to understand how this can be harmonized with current profitability. This new approach draws upon many contemporary examples to show how to balance short term profitability with long term sustainability.

Details

Published by: Palgrave Macmillan

Publication Date: 2006-03-28

Format: Paperback

ISBN-13: 9781349280544

DOI: 10.1057/9780230625815

Dimensions: 229cm x152cm

Pages: 280