INSEAD Business Press: Why Japanese Multinational Corporations Will Struggle in the Global Future

Black, J.; Morrison, A.

Even casual observers will be familiar with the Cherry Blossom or Sakura tress of Japan. When in full bloom the sight is spectacular but it sadly only takes a week until the tree is bare. In a longer cycle of nations and business, we see, unfortunately, a similar pattern for Japanese Multinational Corporations.

Details

Published by: Palgrave Macmillan

Publication Date: 2010-05-07

Format: Paperback

ISBN-13: 9781349321841

DOI: 10.1057/9780230277588

Dimensions: 235cm x155cm

Pages: 141