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Christian Berndt investigates how selected corporate actors in German small and medium-sized enterprises and in large companies respond to globalisation and the apparent crisis of the German model. By exploring the role of economic and non-economic factors in shaping business strategies he argues that, rather than simply being formal opposites, forces of dynamic change and irrational persistence are intertwined.
Published by: Palgrave Macmillan
Publication Date: 2001-01-01
Format: Paperback
ISBN-13: 9781349422692
DOI: 10.1057/9780230508286
Dimensions: 203cm x133cm
Pages: 257