{"product_id":"9781350351882","title":"Language in Economic Life A History of Linguanomics","description":"\u003ch1\u003eLanguage in Economic Life\u003c\/h1\u003e\u003ch2\u003eA History of Linguanomics\u003c\/h2\u003e\u003ch3\u003eGabrielle Hogan-Brun\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003eLanguage Arts \u0026amp; Disciplines \/ Linguistics \/ General\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003e\u003cp\u003e\u003cb\u003e A Bronze Age shipwreck recovered from the Aegean contained copper, tin, bronze and glass in bulk. How did suppliers coordinate transportation of this cargo from across Eurasia? In what way did they communicate with distant buyers and sellers? And how did middlemen bridge cultural differences within extensive trade networks?\u003c\/b\u003e\u003cbr\u003eThroughout history, people have traded across continents and empires. Investigating diverse intercultural scenarios, this book takes the reader back in time through an intensely multilingual landscape. We meet travelling merchants, explorers, envoys, pilgrims and slaves, whose language lives were shaped along the way. We witness their creative drive to connect, to understand and to be understood across distances. We see how for them, knowing languages was a practical necessity, an essential resource. The lessons of their stories are relevant today, showing that an ability to navigate multiple languages is integral to success.\u003cbr\u003eRich in factual examples, this illustrated bookis intended for educated readers and students in the fields of social history, linguistics, economics, and in business, communication and area studies. An annotated bibliography and open questions are provided to facilitate further consideration of the connections between multilingualism and economics.\u003c\/p\u003e\u003c\/div\u003e\u003cdiv\u003e\n\u003cb\u003eGabrielle Hogan-Brun\u003c\/b\u003e is Senior Researcher and Visiting Professor at Vytautas Magnus University, Kaunas, Lithuania.\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e05 August 2027\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003eBloomsbury Academic\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003eBloomsbury Academic\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9781350351882\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003eHardback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePage Count: \u003c\/td\u003e\n\u003ctd\u003e256\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeight (oz): \u003c\/td\u003e\n\u003ctd\u003e16.0\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Bloomsbury Academic","offers":[{"title":"Default Title","offer_id":52228080664716,"sku":"9781350351882","price":81.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/getimage_3ccb4656-fd84-4c9d-97a1-21d39789646f.jpg?v=1786502808","url":"https:\/\/lateknightbooks.com\/products\/9781350351882","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}