{"product_id":"9781394361564","title":"Disciplined Entrepreneurship Finance for Founders A Practical Guide to Financial Literacy and Investor Readiness","description":"\u003ch1\u003eDisciplined Entrepreneurship Finance for Founders\u003c\/h1\u003e\u003ch2\u003eA Practical Guide to Financial Literacy and Investor Readiness\u003c\/h2\u003e\u003ch3\u003eBill Aulet | Marius Ursache\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003eBusiness \u0026amp; Economics \/ Entrepreneurship\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003e\n\u003cp\u003e\u003cb\u003ePractical financial literacy knowledge for entrepreneurs and startups\u003c\/b\u003e \u003c\/p\u003e\n\u003cp\u003eBestselling author of the renowned \u003ci\u003eDisciplined Entrepreneurship\u003c\/i\u003e, Bill Aulet is back with Marius Ursache to deliver a vital, accessible (even fun!) and comprehensive understanding of financial terms and concepts that are essential to any entrepreneur looking to launch a new business venture. In \u003ci\u003eFinance for Founders \u003c\/i\u003e, the \u003ci\u003eDisciplined Entrepreneurship\u003c\/i\u003e series expands to show you how to manage the most fundamental aspect of your business—its money—so that you can focus on innovation and creating a unique value proposition, culture, and team. \u003c\/p\u003e\n\u003cp\u003e\u003ci\u003eDisciplined Entrepreneurship: Finance for Founders\u003c\/i\u003e teaches readers about: \u003c\/p\u003e\n\u003cul\u003e \u003cli\u003eThe proper perspective a founder should have on finance as a priority for their business\u003c\/li\u003e \u003cli\u003eDemystifying financial statements so a founder is financial literate \u003c\/li\u003e \u003cli\u003eHow to develop a financial model to generate projections of your business that provide insights, meaningful projections, and a potential path to greatness\u003c\/li\u003e \u003cli\u003eHow to effectively present the results of your model\u003c\/li\u003e \u003cli\u003eHow you should approach seeking the funding required for your startup including a systematic unemotional survey of the potential sources and the process of fundraising itself\u003c\/li\u003e \u003cli\u003eHow to value your new startup\u003c\/li\u003e \u003cli\u003eGems of wisdoms that you should know in the process that are not obvious to the first-time fundraiser\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003ci\u003eDisciplined Entrepreneurship: Finance for Founders\u003c\/i\u003e does not aim to turn you into a seasoned finance professional or teach you tricks to make your business into something it’s not. Instead, it’s a must-read for all entrepreneurs and startup team members seeking to develop basic financial literacy and give their venture the best chance of success.\u003c\/p\u003e\n\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e24 November 2026\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9781394361564\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003eHardback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":44421678923916,"sku":"9781394361564","price":35.1,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9781394361564_cdf7d857-bbc4-496e-bc53-25b7e54eb51e.jpg?v=1780618808","url":"https:\/\/lateknightbooks.com\/products\/9781394361564","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}