Data and Analytics in Accounting helps students build the mindset and skills needed to be successful accounting professionals in today’s data driven world. Through the integration of the MOSAIC framework and SPARKS critical thinking model, students will learn how to plan data analysis projects, perform analyses, and effectively communicate results, all while developing their critical thinking and technical skills.

The 2nd edition deepens this philosophy, presenting analytics as a decision-making process and emphasizing storytelling and effective communication throughout. Discussions on AI and its ethical considerations are woven into every chapter, including new appendices and activities that build professional judgment and promote responsible use. With a focus on cases and scenario-based learning, this text helps students connect analytics work to stakeholder needs and the making of informed business decisions.

Conceptually grounded and tool-agnostic by design, Data and Analytics in Accounting 2e develops the analytical mindset students will need to adapt and thrive as technology and the profession continue to evolve.