{"product_id":"9781394460977","title":"Marketing with AI For Dummies","description":"\u003ch1\u003eMarketing with AI For Dummies\u003c\/h1\u003e\u003ch3\u003eShiv Singh\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003eBusiness \u0026amp; Economics \/ E-Commerce \/ Digital Marketing\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003e\n\u003cp\u003e\u003cb\u003ePut AI to work to achieve your marketing goals \u003c\/b\u003e \u003c\/p\u003e\n\u003cp\u003eAn estimated 88% of marketers already use AI daily, and they're seeing real results in content creation, brand awareness, and sales. \u003ci\u003eMarketing with AI For Dummies\u003c\/i\u003e gives you the skills to simplify your workload, automate tasks, and make smarter marketing decisions. You'll learn to create personalized marketing, generate emails, and develop creative assets in record time — all with AI doing the heavy lifting. \u003c\/p\u003e\n\u003cp\u003eThis edition answers your questions to Agentic AI workflows, answer engine optimization, large language models, and synthetic personas. You'll also get guidance on AI ethics and current regulations, plus platform-specific AI features and the modern SEO landscape. Whether you're generating content or building personalized customer experiences, this book has you covered. \u003c\/p\u003e\n\u003cp\u003eInside this book: \u003c\/p\u003e\n\u003cul\u003e \u003cli\u003eLearn how Agentic AI reshapes campaign execution and customer engagement through autonomous workflows\u003c\/li\u003e \u003cli\u003eDiscover answer engine optimization and how to stay visible in AI-generated search results\u003c\/li\u003e \u003cli\u003eExplore large language models, including embeddings, fine-tuning, and retrieval-augmented generation for marketing\u003c\/li\u003e \u003cli\u003eBuild synthetic personas for research, creative testing, and targeted message development\u003c\/li\u003e \u003cli\u003eGet up to speed on AI-mediated commerce and how AI influences recommendations and purchasing\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eWhether you're a seasoned marketer looking to level up your AI skills or someone who handles marketing as part of a bigger role, this Dummies guide makes it easy to get started. From content creation to predictive analytics, you'll find friendly, practical advice you can use to put AI to work for you right now.\u003c\/p\u003e\n\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e22 March 2027\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003eFor Dummies\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9781394460977\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003ePaperback softback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePage Count: \u003c\/td\u003e\n\u003ctd\u003e384\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":51961964920972,"sku":"9781394460977","price":26.99,"currency_code":"USD","in_stock":true}],"url":"https:\/\/lateknightbooks.com\/products\/9781394460977","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}