{"product_id":"9781430238799","title":"iOS Wow Factor: UX Design Techniques for iPhone and iPad","description":"\u003ch1\u003eiOS Wow Factor: UX Design Techniques for iPhone and iPad\u003c\/h1\u003e \u003ch2\u003eWood, Timothy\u003c\/h2\u003e \u003cp\u003eWith the millions of apps in the crowded Apple iTunes App Store, it can be difficult to get your apps noticed. How can you make your app stand out from the crowd and get it the reviews it deserves? \u003c\/p\u003e\u003cp\u003e\n\u003c\/p\u003e\u003cp\u003e\n\u003c\/p\u003e\u003cp\u003e\n\u003c\/p\u003e\u003cp\u003e\n\u003cem\u003eiOS Wow Factor\u003c\/em\u003e shows you how to get noticed! It explains how to go beyond the basics and where to \"break the rules\" to give your users a \"wow\" experience! You'll learn to use standard controls, as well as to create non-standard controls and high-impact custom interactions to realize truly compelling app designs.\u003c\/p\u003e\u003cp\u003e\n\u003c\/p\u003e\u003cp\u003e\n\u003c\/p\u003e\u003cp\u003e\n\u003c\/p\u003e\u003cp\u003e\nGet grounded in Apple's Human Interface Guidelines (HIG) so that you can appreciate all its wisdom. From that excellent foundation, move beyond the HIG and learn how to ensure that all your apps have that \"wow\" factor. Learn all about user experience (UX) design techniques, with and beyond Apple's HIG, and how to move your apps out of mundane design and into innovative user experiences. Examine the characteristics and constraints of the iOS platform and how to leverage its strengths to maximum effect in your apps. \u003c\/p\u003e\u003cp\u003e\n\u003c\/p\u003e\u003cp\u003e\n\u003c\/p\u003e\u003cp\u003e\n\u003c\/p\u003e\u003cp\u003e\n\u003cem\u003eiOS Wow Factor\u003c\/em\u003e explains what makes a successful mobile app design, and how to apply those principles of success to your own apps. Once you get the \u003cem\u003eiOS Wow Factor\u003c\/em\u003e into your apps, you can watch your app adoption rate increase and gain the traction it needs to succeed and earn a profit in the Apple iTunes App Store.\u003c\/p\u003e\u003cp\u003e\n\u003c\/p\u003e\u003cp\u003e\n\u003c\/p\u003e\u003cp\u003e\n\u003c\/p\u003e\u003cp\u003e\nFind out everything you'll need to \"wow\" your future customers!\u003c\/p\u003e \u003ch3\u003eDetails\u003c\/h3\u003e \u003cp\u003ePublished by: Apress\u003c\/p\u003e \u003cp\u003ePublication Date: 2011-11-22\u003c\/p\u003e \u003cp\u003eFormat: Paperback\u003c\/p\u003e \u003cp\u003eISBN-13: 9781430238799\u003c\/p\u003e \u003cp\u003eDOI: 10.1007\/978-1-4302-3880-5\u003c\/p\u003e \u003cp\u003eDimensions: 229cm x152cm\u003c\/p\u003e \u003cp\u003ePages: 144\u003c\/p\u003e ","brand":"Apress","offers":[{"title":"Default Title","offer_id":47401248063628,"sku":"9781430238799","price":22.49,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9781430238799.jpg?v=1775791695","url":"https:\/\/lateknightbooks.com\/products\/9781430238799","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}