{"product_id":"9781590599716","title":"From Program to Product: Turning Your Code into a Saleable Product","description":"\u003ch1\u003eFrom Program to Product: Turning Your Code into a Saleable Product\u003c\/h1\u003e \u003ch2\u003eSmolin, Rocky\u003c\/h2\u003e \u003cp\u003e\u003c\/p\u003e\u003cp\u003eMany would–be software entrepreneurs with expertise in many fields attempt to turn a homegrown application—one developed for use in their own business or profession—into a commercial product. Lack of knowledge, experience, or skills often prevents the idea from ever taking shape, let alone achieving its potential. Entering a new field to start a business leaves many developers unprepared and not even fully aware that it's something they know so little about. They will also often have a job that conflicts with the time commitment required to market the program well enough for it to become a complete success.\u003c\/p\u003e\n\u003cp\u003eDo you have an idea for a commercially viable software product or already have a product with the potential for dream financial rewards? Would–be software entrepreneurs must consult \u003cem\u003eFrom Program to Product: Turning Your Code into a Saleable Product\u003c\/em\u003e, written by software developer and entrepreneur \u003cstrong\u003eRocky Smolin\u003c\/strong\u003e, for an indispensable roadmap to creating a commercially successful software product. Smolin shares insights from his own experience and covers topics you may never anticipate but are vital to success, like pricing, documentation, licensing, and tracking customers.\u003c\/p\u003e \u003ch3\u003eDetails\u003c\/h3\u003e \u003cp\u003ePublished by: Apress\u003c\/p\u003e \u003cp\u003ePublication Date: 2008-03-28\u003c\/p\u003e \u003cp\u003eFormat: Paperback\u003c\/p\u003e \u003cp\u003eISBN-13: 9781590599716\u003c\/p\u003e \u003cp\u003eDOI: 10.1007\/978-1-4302-0614-9\u003c\/p\u003e \u003cp\u003eDimensions: 235cm x178cm\u003c\/p\u003e \u003cp\u003ePages: 201\u003c\/p\u003e ","brand":"Apress","offers":[{"title":"Default Title","offer_id":47389696295052,"sku":"9781590599716","price":26.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9781590599716.jpg?v=1775760966","url":"https:\/\/lateknightbooks.com\/products\/9781590599716","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}