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Family Business Metaphors: Envisioning Images of Peaceful and Sustainable Organizations
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Family Business Metaphors: Envisioning Images of Peaceful and Sustainable Organizations
Tognazzo, Alessandra
Typically, business tenets advise: never go into business with your family. This book proposes that this discrepancy may actually be at the core of modern problems: social harm and environmental problems are largely related to advancements focused on current dualistic metaphors that value only the business dimension and devalue the family.
This book aims to offer an alternative viewpoint, by discussing how core beliefs linked to various metaphors change the way we conduct and perform in our lives and businesses, so that the reader can practice sustainable methods, which also includes the family. Situating family businesses as the primordial way of social organizing, chapters explore definitions of organizational symbolism, metaphors, and archetypes in order to guide readers and change the way we consider the family role within business and the economy.
Details
Published by: Palgrave Macmillan
Publication Date: 2022-09-11
Format: Hardcover
ISBN-13: 9783031052477
DOI: 10.1007/978-3-031-05248-4
Dimensions: 210cm x148cm
Pages: 112