Springer Proceedings in Business and Economics: Proceedings of the 9th International XR-Metaverse Conference 2024, Busan, South Korea

Jung, Timothy; tom Dieck, M. Claudia; Jeong, Seok Chan; Kim, Sung-Hee; Sahl, Daniel; Kim, S. J.

This book offers a comprehensive collection of the latest research presented at the 9th International XR-Metaverse Conference held in Busan, South Korea, in 2024. Its goal is to bridge the gap between academia and industry by advancing the state of the art in Metaverse, XR, AI-based AR and VR technologies, and by exploring their applications in various fields such as business, marketing, education, health care, tourism, events, fashion, entertainment, retail, and the gaming industry.

Including contributions by prominent XR scholars from around the globe, the book addresses a wide range of significant topics concerning XR and the Metaverse. Showcasing cutting-edge research outputs, it is of interest to both academics and practitioners eager to catch up on the latest developments in this rapidly evolving field.

Details

Published by: Springer

Publication Date: 2026-03-23

Format: Paperback

ISBN-13: 9783031779770

DOI: 10.1007/978-3-031-77975-6

Dimensions: 235cm x155cm

Pages: 509