This book collects peer-reviewed research papers presented at the 1st International Conference on Applied Business & Economic Research (ICABER), held in Istanbul, Turkey, in November 2025. The contributions offer insights on the newest trends, issues, and innovations shaping the future of applied business and economics research across diverse global contexts. Such trends include the increasing application of AI in FinTech and financial analysis, big data analytics, technology implementation and governance, sustainable business models, digital transformation, and other topics. This book is ideal for scholars in management, marketing, entrepreneurship, and information systems, as well as practitioners looking to apply new research in decision-making models and strategies.

Nadia Mansour is Assistant Professor at the University of Sousse (Tunisia), and a Postdoctoral Researcher in Sustainable Finance at the University of Salamanca (Spain). Her research focuses on sustainable development, finance, and innovation. She has published extensively in peer-reviewed journals and edited volumes with Springer, IGI Global, and Taylor & Francis. Dr. Mansour also serves as Associate Editor of the Journal of Sustainable Finance and Investment and Editor-in-Chief of the International Journal of Cyber Behavior, Psychology and Learning.

Rim Khoury is Associate Professor of Finance at the Adnan Kassar School of Business, Lebanese American University (Beirut). She has published on international finance, ESG performance, financial risk, and corporate governance in leading journals such as the Journal of International Financial Markets, Institutions and Money, and Small Business Economics. Dr. Khoury has also served as a guest editor for journals such as Strategic Marketing. She is committed to advancing rigorous and impactful scholarship in finance and related fields.