This book offers contemporary insights into the intersection of sustainable development, leadership, innovation, and organizational performance within Vietnam. Featuring 25 selected papers presented at the 20^th Academy of Global Business Advancement (AGBA) World Congress held in Bangkok, Thailand, this book brings together research from scholars across Vietnam, Malaysia, Indonesia, Saudi Arabia, India, Germany, the United Kingdom, and the United States addressing real-world challenges in public governance, green management, digital transformation, and global business within Vietnam. Special attention is given to Vietnam’s evolving business landscape and policy environment, while comparative insights from other regions help expand understanding of global trends in development and innovation. The work also highlights critical themes such as artificial intelligence in marketing and governance, internationalization of global firms, the post-pandemic effects on SMEs, and sustainable practices in hospitality and manufacturing. This book is a valuable resource for researchers, practitioners, policymakers, and graduate students in the fields of business, economics, sustainability, innovation management, and public administration.

Zafar U. Ahmed is the Founder, President and CEO of the Academy for Global Business Advancement (AGBA), Washington, D.C., USA; Founder and Editor-in-Chief of the Journal for Global Business Advancement; and Founder and Editor-in-Chief of the Journal for International Business and Entrepreneurship Development. He is the co-author/co-editor of over 10 monographs and books, has co-edited 17 refereed conference proceedings of international conferences, has chaired 17 global conferences around the world, serves on the editorial boards of over 10 international journals, and has guest edited special issues of 10 international journals.  

Pham Tan Nhat is an Associate Professor of Business Administration and Chair of Hospitality Management at the School of Business, International University – Vietnam National University HoChi Minh City.He has over 16 years of teaching experience in Business Statistics, HRM, Sociology, and Research Methods. In addition to his academic teaching,he has recently delivered professional training courses in leadership and HRM for organizations. His research interests include HRM, Sustainable HRM, Digital HRM, employee behavior, leadership, and sustainable tourism. He has published research articles in leading international journals ranked in major academic indexes such as CABS(UK),ABDC(Australia), and FT50. His publications appear in top journals including the Journal of Management Studies, Human Resource Management Journal, and Tourism Management, among others.He also serves as an Academic Editor for several journals indexed in Scopus and Web of Science (WoS).