Skip to product information
Escalation of Commitment in Internationalization Processes The Role of Bounded Rationality in the Uppsala Model
Sale price
$98.99
Regular price $109.99
Reliable shipping
Flexible returns
MIR Series in International Business
Escalation of Commitment in Internationalization Processes
The Role of Bounded Rationality in the Uppsala Model
Björn Röber
Business & Economics / International / General
Presents a thorough discussion of bounded rationality in international business research
Includes a rare application of laboratory research in studying international business strategy
Applies an interdisciplinary approach to studying the well-known Uppsala model
Björn Röber received his doctorate from the University of Stuttgart, Germany, where he is a research associate at the Chair of International and Strategic Management. His research interests include questions around the internationalization processes of firms, as well as matters concerning institutions and bounded rationality in a multinational context.
| Publication Date: | 17 November 2017 |
| Publisher: | Springer International Publishing |
| Imprint: | Springer |
| ISBN-13: | 9783319691015 |
| Format: | Hardback |
| Page Count: | 194 |