{"product_id":"9783319826523","title":"Language in International Business Developing a Field","description":"\u003ch3\u003eJIBS Special Collections\u003c\/h3\u003e\u003ch1\u003eLanguage in International Business\u003c\/h1\u003e\u003ch2\u003eDeveloping a Field\u003c\/h2\u003e\u003ch3\u003eMary Yoko Brannen | Terry Mughan\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003eBusiness \u0026amp; Economics \/ International \/ General\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003e\n\u003cp\u003eTracing the treatment of language in international business as represented in the Journal of International Business Studies, this seminal collection critically explores the conceptualizations of language that have been adopted or ignored by international business scholars over the years and showcases nine articles that have played an important role in establishing and advancing the field. In today’s increasingly globalized context of business, significantly richer theories from interdisciplinary perspectives are needed to explain the complexity of the interplay between multiple facets of language and how they affect day-to-day operations. With insights from linguistics, psychology and organizational theory, \u003ci\u003eLanguage in International Business\u003c\/i\u003e provides an assessment of scholarly efforts to uncover the profound impact that language has on global business today and proposes some important ways in which this nascent field of language in international business may be further advanced.\u003c\/p\u003e\n\u003cp\u003eChapter 9 is licensed under a Creative Commons Attributtion NonCommercial-NoDerivs 3.0 Unported License.\u003c\/p\u003e\n\u003cp\u003e\u003ci\u003eThe Journal of International Business Studies\u003c\/i\u003e (JIBS) is an official publication of the Academy of International Business and is the top-ranked journal in the field of international business. The goal of JIBS is to publish insightful, innovative and impactful research on international business. JIBS is multidisciplinary in scope and interdisciplinary in content and methodology. For more information, visit www.jibs.net.\u003c\/p\u003e\n\u003cp\u003eThe Academy of International Business (AIB) is the leading association of scholars and specialists in the field of international business. A global community of scholars and researchers for the creation and dissemination of knowledge about international business and policy issues, the AIB transcends the boundaries of single academic disciplines and managerial functions to enhance business education and practice. For more information, visit aib.msu.edu \u003c\/p\u003e\n\u003c\/div\u003e\u003cdiv\u003e\n\u003cp\u003eMary Yoko Brannen is the Jarislowsky East Asia (Japan) Chair and Professor of International Business at the University of Victoria, Canada, and served as Deputy Editor of the \u003ci\u003eJournal of International Business Studies\u003c\/i\u003e from 2011-2016. A Fellow of the Academy of International Business, Professor Brannen is internationally recognized as an expert in cross-cultural management, ethnomethodology and qualitative studies of complex cultural organizational phenomena.\u003c\/p\u003e\r\n\r\n\u003cp\u003eTerry Mughan is Professor of International Business at Royal Roads University, Canada. He has published widely on business internationalization including articles in \u003ci\u003eThe Language Learning Journal, European Business Review\u003c\/i\u003e and\u003ci\u003e International Marketing Management.\u003c\/i\u003e Professor Mughan speaks French and German fluently and has taught both languages in universities and companies during his career. \u003c\/p\u003e\n\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e28 June 2018\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003eSpringer International Publishing\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003ePalgrave Macmillan\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9783319826523\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003ePaperback softback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePage Count: \u003c\/td\u003e\n\u003ctd\u003e308\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Springer International Publishing","offers":[{"title":"Default Title","offer_id":62317655425164,"sku":"9783319826523","price":143.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9783319826523.tif?v=1791385415","url":"https:\/\/lateknightbooks.com\/products\/9783319826523","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}