Join our mailing list
Get exclusive deals and learn about new products!
Skip to product information
Management for Professionals: A Practical Guide to Starting and Running a New Business
Sale price
$71.99
Regular price
$79.99
Reliable shipping
Flexible returns
Management for Professionals: A Practical Guide to Starting and Running a New Business
Harris, Tom
Many people dream of starting their own business one day, but are not sure how to make it a reality, or whether they will succeed. In this book the author presents a comprehensive user guide for aspiring entrepreneurs, and provides expert advice and guidance on every major aspect of launching a new business. Step-by-step, this inspiring and highly readable book explains how would-be entrepreneurs can evaluate the strength of their business idea, protect their inventions, understand the legal steps and responsibilities involved in forming a company, position their products in the market, create a business plan and acquire financing.
Featuring case studies, practical exercises and tips, the book helps to demystify the process of starting a new business, giving readers the confidence to start up, and greatly increasing the chances of their entrepreneurial dream becoming a reality. It also offers a valuable learning resource for entrepreneurship and start-up clubs atuniversities and business schools.
Details
Published by: Springer
Publication Date: 2018-08-22
Format: Hardcover
ISBN-13: 9783319945460
DOI: 10.1007/978-3-319-94547-7
Dimensions: 235cm x155cm
Pages: 146