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Innovation Management by Promoting the Informal Artistic, Experience-based, Playful
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Innovation Management by Promoting the Informal
Artistic, Experience-based, Playful
Fritz Böhle | Markus Bürgermeister | Stephanie Porschen
Business & Economics / Industrial Management
This book explores new approaches to successful innovation - with all uncertainty. Its focal points are management of the informal and a new perspective of human work: innovation work is based on artistic, experience-based and playful action.
The book helps recognize and utilize new success potentials for innovation in enterprises. It addresses managers and experts who are interested in promoting innovation in practice. Moreover, scientists will gather new interdisciplinary insights into innovation management and work organization from this book.
| Publication Date: | 23 May 2012 |
| Publisher: | Springer Berlin Heidelberg |
| Imprint: | Springer |
| ISBN-13: | 9783642280146 |
| Format: | Hardback |
| Page Count: | 230 |