Is a new spirit of capitalism emerging as a result of neoliberal adjustments in the global economy? 

The internationalization of management and its comprehensive neoliberals imprint fall short of the assumptions represented by globalization theory. 

Empirical data on the life trajectories and action orientations of CEOs from leading industrial companies in nine countries across Europe, Asia, and Latin America indicate that local institutional frameworks, diverse regional challenges, and historically embedded cultural influences exert more significant influence than global trends. Different strategies and structures have been identified based on problem-centered interviews with top executives, and they are made accessible for the first time in English for comparative purposes.