{"product_id":"9783658483869","title":"Corporate Affairs: Reputation Management and Crisis Communication","description":"\u003ch1\u003eCorporate Affairs: Reputation Management and Crisis Communication\u003c\/h1\u003e \u003ch2\u003eGietz, Axel\u003c\/h2\u003e \u003cp\u003e\u003c\/p\u003e\u003cp class=\"MsoNormal\"\u003e\u003cspan lang=\"EN-GB\" style=\"font-family: 'Times New Roman',serif; mso-ansi-language: EN-GB;\"\u003eThis book offers a refreshing approach to the disciplines of Reputation Management and Crisis Communication – in short, to Corporate Affairs. Written by an outstanding practitioner of more than thirty years, the reader will find a unique blend of insights from rich professional experience, illustrated with real-life examples, and applicable academic theories. The content is sometimes surprising, but always germane to the subject matter, and comes from a consummate corporate storyteller who insists all effective communication must be interesting, relevant, and compelling. The origins of the text go back to a class taught at the University of Europe for Applied Sciences, Hamburg Campus.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan lang=\"EN-GB\" style=\"font-family: 'Times New Roman',serif; mso-ansi-language: EN-GB;\"\u003eTarget audiences are advanced undergraduates, specialists seeking guidance, and everyone following the news and at times asking themselves how businesses and their representatives can get it so wrong. \u003c\/span\u003e\u003c\/p\u003e \u003ch3\u003eDetails\u003c\/h3\u003e \u003cp\u003ePublished by: Springer VS\u003c\/p\u003e \u003cp\u003ePublication Date: 2025-09-27\u003c\/p\u003e \u003cp\u003eFormat: Paperback\u003c\/p\u003e \u003cp\u003eISBN-13: 9783658483869\u003c\/p\u003e \u003cp\u003eDOI: 10.1007\/978-3-658-48387-6\u003c\/p\u003e \u003cp\u003eDimensions: 210cm x148cm\u003c\/p\u003e \u003cp\u003ePages: 328\u003c\/p\u003e ","brand":"Springer Fachmedien Wiesbaden","offers":[{"title":"Default Title","offer_id":44309902983308,"sku":"9783658483869","price":44.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9783658483869_44df70ee-866a-42c3-849a-7266b568485c.jpg?v=1775066452","url":"https:\/\/lateknightbooks.com\/products\/9783658483869","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}