BestMasters

Al-Halaseh, Raya; van Riesen, Niklas

This research examines the adoption of blockchain technology in pharmaceutical supply chains, focusing on the barriers that prevent most initiatives from moving beyond the pilot stage. Drawing on expert perspectives and the Technology Acceptance Model, it identifies organizational, regulatory, and cultural challenges as well as strategies to overcome them.

Details

Published by: Springer Gabler

Publication Date: 2026-02-20

Format: Paperback

ISBN-13: 9783658508159

DOI: 10.1007/978-3-658-50816-6

Dimensions: 210cm x148cm

Pages: 80