This book bridges the gap between two critical issues—environmental literacy and social norms – and explores various topics and case studies from Sinophone and Taiwanese perspectives. Each chapter includes extensive information on pro-environmental behaviors, and on people with working experiences, home experiences, and actual philosophies in their daily lives. In keeping with the Sustainable Development Goals (SDGs), this book highlights our potential to contribute to social inclusion and environmental protection, and offers a comprehensive guide for scholars, students, practitioners, and entrepreneurs in environmental education and related disciplines. 

Wei-Ta Fang, Ph.D., is a Distinguished Professor and Director of the Graduate Institute of Environmental Education, National Taiwan Normal University, and President of the Society of Wetland Scientists Asia Chapter. He is an environmental educator and the first research fellow awarded the status of Professional Wetland Scientist (PWS) in Asia. He received the President’s Service Award (2017 & 2011), and the Doug Wilcox Award (2015), both from the Society of Wetland Scientists, and has also served as an Associate Editor of Wetlands (SCI journal, Springer), since 2012. His publications include Tourism in Emerging Economies (Springer, 2020) and Envisioning Environmental Literacy.