The EU’s GDP represents about 14.7 % of global output, placing it a vital part of the world economy. On one hand, the EU-U.S. trade relationship is set for cautious, sector-by-sector cooperation tariff ceilings and energy deals keep the peace today, but political and legal hurdles leave long-term integration uncertain. On the other hand, EU with emerging-market trade is growing fast. This book provides a strategic insight for understanding the dynamics of cross-border M&A between the those most developed economies within the E.U. (before BREXIT) and emerging economies, particularly focusing on the 15 most developed countries within the European Union, 28 most important emerging economies around the world (including the BRICS). By combining empirical analysis, the book reveals the underlying patterns and strategic motivations that drive cross-border M&A from the EU to emerging economies.

Adopting a comparative perspective, the work breaks new ground by systematically examining the investment flow from the European Union to emerging markets. The book develops a novel analytical framework that accounts for both market opportunities and institutional complexities, offering fresh insights into post-acquisition integration challenges.

Covering the period from 2000, the scope encompasses strategic planning, deal execution, industrial or segmental analysis, and both short-term and long-term performance evaluations. The analysis spans multiple sectors including technology, manufacturing, and financial services, providing comprehensive coverage of this increasingly important field

The book is written for academics, policy makers, and corporate strategists, the content is accessible to advanced students while providing sophisticated analysis for experienced practitioners. The balanced approach makes it suitable for both academic courses and professional reference.

Key features include:

1. Original analytical framework for assessing cross-border M&A opportunities and risks
2. Practical insights from multiple case studies spanning different industries and regions
3. Evidence-based recommendations for structuring successful international acquisitions

This timely work equips readers with the conceptual tools and practical knowledge needed to navigate the complex landscape of international business expansion.

Dr. Xuehua Gu, also known as Daniel, is a scholar and senior researcher specializing in international business and finance strategy. His research focuses on economic interactions between developed and emerging economies, with a particular interest in cross-border merger and acquisition. Danial earned his PhD after being awarded the prestigious Eiffel Doctoral Scholarship by the French Ministry for Europe and Foreign Affairs. He currently serves as an Associate Professor at Beijing International Studies University and has extensive international research and consulting experience with multinational enterprises (MNEs) and research institutions.