{"product_id":"9798216460916","title":"Fear Not, Creative Futureproofing Artistic Work in the Age of AI","description":"\u003ch1\u003eFear Not, Creative\u003c\/h1\u003e\u003ch2\u003eFutureproofing Artistic Work in the Age of AI\u003c\/h2\u003e\u003ch3\u003eSteven Potaczek | Jeff Goins\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003eMusic \/ Recording \u0026amp; Reproduction\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003e\u003cp\u003e\u003cb\u003eThrive in an increasingly synthetic and saturated marketplace with this creative rebellion manual for musicians, artists, designers, and makers of all types.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eMusic producer Steven Potaczek cuts through the hype and hysteria surrounding generative AI, providing tools that safeguard and amplify the unique voices of artists. With clarity, practical guidance, and proven strategies, it shows how creatives of all kinds can turn disruption into opportunity.\u003cbr\u003e\u003cbr\u003eReaders will learn how to: \u003cbr\u003e\u003cbr\u003e- Decode the AI threat with clarity and confidence\u003cbr\u003e- Transform anxiety into action and reclaim creative power\u003cbr\u003e- Develop a bold artistic voice that cuts through the noise and AI slop\u003cbr\u003e- Build creative confidence by vulnerably leaning into their humanity\u003cbr\u003e- Protect income and position themselves as irreplaceably human in a content-saturated economy\u003cbr\u003e\u003cbr\u003eThrough a compelling mix of historical context, advice, and cultural critique, this book unpacks what generative AI really is, demystifies buzzwords, and reveals where machines fall short. By reexamining and redefining value in the contemporary creative economy, Potaczek offers clear guidance on how to stand out, build loyalty, and create work that resonates far beyond the algorithmic churn of AI. Amid the anxiety and uncertainty of an increasingly automated world, this book delivers the definitive playbook for making art – and making a living – in the age of AI.\u003c\/p\u003e\u003c\/div\u003e\u003cdiv\u003e\n\u003cb\u003eSteven Potaczek\u003c\/b\u003e is Associate Professor and Founding Director of the Commercial Music program at Samford University, USA. An award-winning songwriter and music producer, He has written several Billboard Top 40 hits, placed songs on shows like \u003ci\u003eParks and Recreation\u003c\/i\u003e, \u003ci\u003eNew Girl\u003c\/i\u003e, and \u003ci\u003eAmerica's Next Top Model\u003c\/i\u003e, and collaborated with brands like \u003ci\u003eMTV\u003c\/i\u003e, \u003ci\u003eNational Geographic\u003c\/i\u003e, and the NBA.\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e01 October 2026\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003eBloomsbury Academic\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003eBloomsbury Academic\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9798216460916\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003eHardback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePage Count: \u003c\/td\u003e\n\u003ctd\u003e208\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeight (oz): \u003c\/td\u003e\n\u003ctd\u003e16.0\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Bloomsbury Academic","offers":[{"title":"Default Title","offer_id":55340106186892,"sku":"9798216460916","price":99.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/getimage_1e1b7c53-614b-4ee2-9f59-237d0ccd474b.jpg?v=1788035139","url":"https:\/\/lateknightbooks.com\/products\/9798216460916","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}