{"product_id":"9798765112229","title":"Musicking TikTok A Musical Ethnography from a Glocal Austrian Context","description":"\u003ch3\u003eNew Approaches to Sound, Music, and Media\u003c\/h3\u003e\u003ch1\u003eMusicking TikTok\u003c\/h1\u003e\u003ch2\u003eA Musical Ethnography from a Glocal Austrian Context\u003c\/h2\u003e\u003ch3\u003eJuan Bermúdez | Carol Vernallis | Lisa Perrott | Holly Rogers\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003eMusic \/ Ethnomusicology\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003e\u003cp\u003e\u003cb\u003eThis ethnographic work about TikTok's musicking in a glocal (Austrian) context complements and build upon ethnomusicological assumptions, theories, and methods for the study of musical practices in digital spaces.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eAn overview of elements that make up TikTok's interface as well as the technical-performative possibilities that it allows, this book introduces a general categorization of existing performance types and how TikTokers appropriate the platform to make their music. It illustrates how some TikTokers became aware of and began using TikTok, and it reviews some of the different strategies TikTokers apply to learn how to use the application and successfully develop their performances. Bermúdez explores how performers move from being “ordinary users” to becoming TikTokers, developing and performing an identity he calls TikTok Persona. Moreover, he discusses how some TikTok practices can and have occurred across multiple, interconnected platforms, and he examines how localities are articulated and negotiated in these contexts. \u003cbr\u003e\u003cbr\u003eBermúdez argues for an understanding of musicking as a multimedia practice that different actors create and experience individually in everyday synchronous and asynchronous, physical and digital situations. The so-called TikTokers create a sense of identity and community through their performances. This study suggests that a digital performance can be, aside from a representation of reality, an integral part of it, serving as a fundamental space for constructing and performing identity.\u003c\/p\u003e\u003c\/div\u003e\u003cdiv\u003e\n\u003cb\u003eJuan Bermúdez\u003c\/b\u003e is a senior scientist at the University of Music and Performing Arts Graz, Austria and an APART-GSK Fellow at the Austrian Academy of Sciences. His current work focuses on music and dance practices in multimedia contexts.\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e23 July 2026\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003eBloomsbury Academic\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003eBloomsbury Academic\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9798765112229\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003ePaperback \/ softback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePage Count: \u003c\/td\u003e\n\u003ctd\u003e224\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeight (oz): \u003c\/td\u003e\n\u003ctd\u003e16.0\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Bloomsbury Academic","offers":[{"title":"Default Title","offer_id":51223572512908,"sku":"9798765112229","price":35.96,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/getimage_aae5e368-4e72-4c7a-b9d1-4b3e48402929.jpg?v=1783077484","url":"https:\/\/lateknightbooks.com\/products\/9798765112229","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}