This book offers a multidisciplinary and business-focused exploration of AI and computing, highlighting their potential impact on digital commerce, entrepreneurship,and innovation. It critically examines the shift towards data-driven
technologies as organisations strive to enhance value creation, operational efficiency, and customer experience.

The □rst section outlines the foundational principles of AI and quantum computing, followed by an exploration of their applications and implications in areas such as e-commerce, predictive analytics, supply chain optimisation, cybersecurity, dynamic pricing, digital entrepreneurship, and intelligent decision-making. It also addresses emerging challenges related to ethics, transparency, governance, workforce development, and the future of sustainable digital economies. By drawing on cutting-edge research, practical examples, and global case studies, this book provides
readers with a comprehensive understanding of how to navigate and prepare for a quantum-enabled future, emphasising both the opportunities and challenges of applying these advanced technologies in business contexts.

A vital resource for entrepreneurs, business leaders, and researchers, as well as a valuable supplementary text for postgraduate students in business and technology courses, this book serves as both an introduction and a strategic guide to the next phase of digital transformation in the era of Quantum AI.

Mahwish Zahara is a lecturer in Artificial Intelligence (AI) in Marketing at the University of Bedfordshire, United Kingdom. She is a Business and Marketing PhD holder, researcher, author, editor, and speaker specialising in AI, digital transformation, and emerging technologies. Her research and work focus on the use of AI, data analytics, intelligent automation, quantum computing, and other emerging technologies in business, marketing, digital commerce, and education. Mahwish is an academic and thought leader in AI in business, marketing, and education who has
contributed to curriculum development and innovation, including the creation of one of the UK’s first Master’s programmes in AI in Marketing.

Youssef Ashraf Omar Mahmoud is an interdisciplinary researcher, writer, entrepreneur, and emerging technology practitioner specialising in artificial intelligence, adaptive systems, and quantum computing. He has a background in and experience with machine learning, computational intelligence, quantum algorithms and optimisation, physics, mathematics, engineering, and hybrid quantum–classical systems. His work spans theoretical and applied research, as well as practical application of intelligent technologies to solve real‑world business and commerce challenges in emerging technology environments. Youssef has a strong interest in the intersection of AI and quantum computing and their potential to support innovation and complex decision‑making.