The professional services market is under continuous pressure to change. Some firms have responded well, many have tried and failed. Professionals prefer to analyze and debate, rather than decide and act. Implementation and speed of response within professional firms remains a key problem. Whilst many management books focus on strategic change, few tackle it in the context of professional service firms. This book provides practical tools to harness the intellect and energy of professionals to implement holistic change successfully.

FIONA WESTWOOD worked as a solicitor for twenty years before setting up Westwood Associates in 1994, a management and training consultancy specializing in strategic development for professional service. She writes regularly for business and professional publications, including The Journal of the Law Society of Scotland and the English Law Society Managing for Success.